Category: Advertising
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Amazon’s ‘secret ad pricing scheme’ revealed in previously redacted documents
The US Federal Trade Commission claims Amazon has made billions of dollars by punishing advertisers and using deceptive practices.
The post Amazon’s ‘secret ad pricing scheme’ revealed in previously redacted documents appeared first on Search Engine Land.
Microsoft Search and News Advertising revenue up 10% in Q3
The tech giant has reported its strongest quarter in history thanks to its continued investment in generative AI.
The post Microsoft Search and News Advertising revenue up 10% in Q3 appeared first on Search Engine Land.
AI-powered marketing in 2024: A playbook for success by Cynthia Ramsaran
From CTV to LinkedIn and beyond, this webinar will give you tips for them all.
The post AI-powered marketing in 2024: A playbook for success appeared first on Search Engine Land.
Microsoft blames Google for Apple rejecting offer to buy Bing
Microsoft boss Mikhail Parakhin claims that despite offering more money than Google, the company was still turned down by Apple.
The post Microsoft blames Google for Apple rejecting offer to buy Bing appeared first on Search Engine Land.
Microsoft unveils new AI tools as it looks to ‘transform search and advertising’
The tech giant said it was embarking on a new era of generative AI as it introduced its new ad products at the Surface and Copilot event.
The post Microsoft unveils new AI tools as it looks to ‘transform search and advertising’ appeared first on Search Engine Land.
Microsoft Audience Ads announces new AI bid strategies and market expansion
The tech giant is now serving ads to 187 countries around the world.
The post Microsoft Audience Ads announces new AI bid strategies and market expansion appeared first on Search Engine Land.
Microsoft Search and Advertising revenue up 3% amid ad spend drop
Despite signs of growth, Microsoft said figures were a bit behind expectations due to lower advertising spending.
The post Microsoft Search and Advertising revenue up 3% amid ad spend drop appeared first on Search Engine Land.
Microsoft’s Performance Max is now in open beta
Microsoft plans to soon bring its Performance Max product to general availability and continue to build on more features.
The post Microsoft’s Performance Max is now in open beta appeared first on Search Engine Land.
Kroger’s new self-service ad platform: What you need to know
The large supermarket chain is rolling out its new data-driven, one-stop-shop ad platform to all marketers in the fall.
The post Kroger’s new self-service ad platform: What you need to know appeared first on Search Engine Land.
Microsoft Ads announces major policy updates that start July 1
If you work in sectors such as health and gambling, Microsoft has also announced updates that could impact you.
The post Microsoft Ads announces major policy updates that start July 1 appeared first on Search Engine Land.

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