Author: Lionel Poizner

Should you reject any SEO advice mentioning “link juice”? Here’s a look at the term’s origins and why you shouldn’t completely dismiss it.

The post Link juice: Is it the new snake oil of Google SEO? appeared first on Search Engine Land.

The program will give publishers an opportunity to monetize their most engaged users.

The post Google is testing new Rewarded Ad Gate beta program for publishers appeared first on Search Engine Land.

Learn how to use SEO forecasting to glean directional insights and set traffic expectations for the year ahead.

The post Use this SEO forecasting template to gain insights for 2023 appeared first on Search Engine Land.

If you find ways to get around Google’s spam measures, Google may take action on your content, site or account anyway.

The post Google Search adds new spam policy: Policy circumvention appeared first on Search Engine Land.

New Facebook and Instagram teen users will automatically be opted in, while current users will need to manually select the settings.

The post New Meta privacy updates for teens appeared first on Search Engine Land.

The saga continues over at Twitter. Will the platform be dead within a week, or will Musk turn it around?

The post Are we officially saying goodbye to Twitter? It depends on who you ask appeared first on Search Engine Land.

There are reports of an increase in fraudulent ownership requests, so be careful.

The post Don’t fall for fake ownership requests for your Google Business Profile appeared first on Search Engine Land.

Learn how to create a seamless, scalable, multichannel customer experience that drives real revenue opportunities.

The post Webinar: It’s time to modernize your online experience appeared first on Search Engine Land.

Global advertising grew over 30%, led by 40% at Walmart Connect in the U.S. and strength in India’s Flipkart Ads.

The post Walmart’s ad revenue increased 30% in Q3 appeared first on Search Engine Land.

YouTube is testing a shopping feature on Shorts with eligible creators in the United States who are currently piloting the ability to tag products from their own stores.

The post YouTube is testing shopping and affiliate features in Shorts appeared first on Search Engine Land.