Posted in Google Analytics Marketing PPC

Google Analytics Report Collections: What you need to know

Google Analytics now enables admins and editors to customize report collections, streamline navigation, and enhance reporting efficiency.

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Posted in google Google News Google: SEO Marketing News publisher SEO

Google News automated publication pages to start in March

This comes after Google announced in April 2024 that Publisher Center will stop allowing you to add publications manually.

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Posted in Marketing SEO

Google lawyer: Less than 1% of YouTube views come from search

This statistic was revealed in federal court as Google fights an antitrust lawsuit brought by video platform Rumble.

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Posted in Marketing PPC video YouTube

The top Super Bowl 2025 ads released before and during the game

The top ads released before and during Super Bowl 2025

Before and during Super Bowl 2025, brands battled for attention. Find out which ads stood out across different rankings.

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Posted in google Marketing Search features SEO

Google Search testing ‘AI Mode’

Google is reportedly internally testing a new feature called ‘AI Mode’, which is a new way to ask open-ended and exploratory questions.

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Posted in Marketing SEO

AI search is gaining traction, but it isn’t replacing Google: Survey

Search fragmentation

AI search adoption is highest among younger Americans and the vast majority still prefer classic search engines, new survey finds.

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Posted in Google Ads Marketing PPC

Google Ads simplifies conversion tracking with new tag manager feature

How to create and optimize Google Ads custom segment audiences

The new Google Ads form tracking in Tag Manager enables codeless conversion event creation for advertisers with minimal technical setup.

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Posted in Marketing OpenAI SEO

OpenAI drops sign in requirement for ChatGPT search

You no longer need to sign up or have an account to use OpenAI’s search feature.

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Posted in Google Analytics Marketing PPC

Google Analytics simplifies cost data import

Google Analytics 4

Cost data imports will now only require source, medium, and date, while making campaign fields optional for more flexible reporting.

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Posted in Google Ads Marketing PPC

Google Ads updates Dating & Companionship Ads policy

Google Ads logo on smartphone

Google extends the Dating Ads policy deadline to April 9, requiring certification for aggregators with restricted ad eligibility.

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