Posted in Marketing PPC video YouTube

YouTube year in review: The top 10 ads of 2022

YouTube has been a major player in marketing for a while, and this year was no exception.

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Posted in Marketing Paid Social PPC Twitter

Twitstorm timeline: The latest on Elon Musk’s Twitter 2.0

Elon Musk and Twitter continue to remain in the spotlight, for better or worse. Here is everything brands and marketers need to know.

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Posted in Google Analytics Marketing PPC

Views per Session and Average Session Duration now available in GA4

Advertisers should be aware that the difference in session counts between UA and GA4 can vary from business to business.

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Posted in LinkedIn Marketing Paid Social SEO

LinkedIn just released 3 new features for pages

The newsletter feature will help brands leverage first-party data while many platforms are becoming privacy-aware.

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Posted in Marketing PPC Twitter

Twitter has launched 3 new ad targeting options

The new updates have been in the works for months, but likely won’t be a huge game-changer for most.

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Posted in Display Marketing PPC

Yahoo now has a 25% stake in Taboola

Taboola revenues are reportedly declining, which they attribute partly to weakness in the digital advertising market.

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