Posted in Marketing Paid Social Platforms PPC Twitter

Twitter’s U.S. ad revenue drops 59%

Major advertisers have abandoned or reduced their spending on the platform. Can new Twitter CEO Linda Yaccarino turn things around?

The post Twitter’s U.S. ad revenue drops 59% appeared first on Search Engine Land.

Continue Reading Twitter’s U.S. ad revenue drops 59%
Posted in Marketing PPC video YouTube

Netflix tops list of YouTube’s top 10 most popular video ads

The most popular video ads earned more than 214 million video views on YouTube – with four notable trends for advertisers.

The post Netflix tops list of YouTube’s top 10 most popular video ads appeared first on Search Engine Land.

Continue Reading Netflix tops list of YouTube’s top 10 most popular video ads
Posted in Marketing Platforms PPC

Ask Instacart brings generative AI to Instacart’s search experience

Instacart’s new search experience will feature sponsored product campaigns from consumer packaged goods (CPG) brands.

The post Ask Instacart brings generative AI to Instacart’s search experience appeared first on Search Engine Land.

Continue Reading Ask Instacart brings generative AI to Instacart’s search experience
Posted in Marketing PPC SEO

We turned Search Engine Land into a chatbot

We trained ChatGPT on our content and turned our website into a chatbot so you can explore, experiment and learn more about search marketing.

The post We turned Search Engine Land into a chatbot appeared first on Search Engine Land.

Continue Reading We turned Search Engine Land into a chatbot
Posted in google Google Ads Marketing PPC

Google modifies shopping ads policies to enhance transparency

The changes to the YouTube Shopping ad and Discovery products ad requirements aim to clarify policies and enforcement procedures.

The post Google modifies shopping ads policies to enhance transparency appeared first on Search Engine Land.

Continue Reading Google modifies shopping ads policies to enhance transparency