Google search revenue rises 11%, solid increase in total ad revenue
Alphabet Inc., Google’s parent company, is almost back in double-digit growth, indicating that ad spend is beginning to stabilise.
The post Google search revenue rises 11%, solid increase in total ad revenue appeared first on Search Engine Land.
How Georgia-Pacific uses retail media networks to reach customers
Director of digital media Paras Shah tells us how he got started with RMNs and what his focus is on now with RMN campaigns.
The post How Georgia-Pacific uses retail media networks to reach customers appeared first on Search Engine Land.
Google Ads turns 23: A look back at the biggest changes and advances in search
A lot has happened this year, from new ad products and the retirement of attribution models to ads on SGE and the antitrust trial.
The post Google Ads turns 23: A look back at the biggest changes and advances in search appeared first on Search Engine Land.
Use this tactic to drive revenue on your SEO campaigns by Cynthia Ramsaran
Attend this webinar to propel your entire digital presence into a revenue-generating powerhouse.
The post Use this tactic to drive revenue on your SEO campaigns appeared first on Search Engine Land.
Google AdSense launches related search for Auto Ads
The new feature, which is available to all publishers, helps to improve the targeting precision of ads
The post Google AdSense launches related search for Auto Ads appeared first on Search Engine Land.
Google Ads rolls out stricter requirements for new certifications
Tougher exam guidelines were rolled out as the platform released three new professional certifications on Skillshop.
The post Google Ads rolls out stricter requirements for new certifications appeared first on Search Engine Land.
The reality behind content marketing and AI by Cynthia Ramsaran
In this webinar, discover the use cases and concerns for GenAI in content production.
The post The reality behind content marketing and AI appeared first on Search Engine Land.
YouTube launches new feature to enhance product ad targeting
Creators can now target potential customers at optimal moments by adding timestamps to the products they tag in videos.
The post YouTube launches new feature to enhance product ad targeting appeared first on Search Engine Land.
Google confirms sunset details for 4 attribution models in Ads and Analytics
Google is retiring first-click, linear, time decay and position-based because of “increasingly low adoption rates.”
The post Google confirms sunset details for 4 attribution models in Ads and Analytics appeared first on Search Engine Land.
Awaken dead content with AI and DAM by Cynthia Ramsaran
In this webinar, content experts share four ways AI can streamline your workflow.
The post Awaken dead content with AI and DAM appeared first on Search Engine Land.

Recent Comments