Category: PPC

Learn to map and monitor all competitive and partner activity around your brand terms.

The post Guard your most valuable asset against pesky competitors appeared first on Search Engine Land.

The new updates have been in the works for months, but likely won’t be a huge game-changer for most.

The post Twitter has launched 3 new ad targeting options appeared first on Search Engine Land.

Taboola revenues are reportedly declining, which they attribute partly to weakness in the digital advertising market.

The post Yahoo now has a 25% stake in Taboola appeared first on Search Engine Land.

Global advertising grew over 30%, led by 40% at Walmart Connect in the U.S. and strength in India’s Flipkart Ads.

The post Walmart’s ad revenue increased 30% in Q3 appeared first on Search Engine Land.

YouTube is testing a shopping feature on Shorts with eligible creators in the United States who are currently piloting the ability to tag products from their own stores.

The post YouTube is testing shopping and affiliate features in Shorts appeared first on Search Engine Land.

Join us for Day 2 of SMX Next with a special keynote presentation from Google’s Ads Liaison Ginny Marvin.

The post SMX Next day 2 kicks off in 1 hour with Google’s Ginny Marvin appeared first on Search Engine Land.

There are currently about 18 suggested audiences available in GA4 properties.

The post Google Analytics just introduced a new suggested audience appeared first on Search Engine Land.

There is no ETA on a fix.

The post Google Ads authentication issue causing login problems appeared first on Search Engine Land.

The app is trying to compete with Amazon with a new feature now available in the US.

The post TikTok has launched an in-app ecommerce feature appeared first on Search Engine Land.

A full-funnel YouTube strategy could help increase conversions by about 10%.

The post Google Ads Reach Planner now forecasts Video Action campaigns appeared first on Search Engine Land.