Category: Marketing

Promising access to advanced tools, Professional Accounts are available to all Twitter users. But should brands and marketers convert?

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Sign your team up for their choice of SMX Master Class to sharpen skills, broaden horizons, and learn actionable tactics that drive measurable results.

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Here are seven reasons why people believe in SEO myths and misinformation – and what to do when these situations arise.

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Grow your bottom line faster with this content marketing strategy that influences newbies, intermediates and experts.

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Google said this is impacting a significant subset of users specific to Responsive search ads (RSAs).

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Select brands now have access to Interactive Text, Product Explorer, and Collection ads on Twitter. Here’s what they look like.

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A bug allowed Facebook posts with nudity, violence, Russian propaganda to appear in users’ news feeds.

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Brands are facing huge data measurement challenges. At SMX Next, Pascal Skropke and Andreas Reiffen show how paid search marketers can address them — and meet career goals along the way.

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Plus, you can now pull Discover and Google News traffic data into Data Studio using the Search Console connector.

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Maximize Lift used details input by advertisers about their brands and products to generate content to be used in Brand Lift surveys.

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