Category: google
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Google Ads Editor version 2.6 launches with 8 new features
Lionel Poizner March 1, 2024
The new features have been rolled out to help advertisers create more effective ad campaigns and measure performance more easily.
Google addresses third-party cookie deprecation concerns: ‘It’s time to move’
Lionel Poizner March 1, 2024
Dan Taylor, Google’s vice president of Global Advertising Strategies, is urging advertisers to act now.
Google says Performance Max ‘intentionally’ doesn’t show channel-specific KPIs
Lionel Poizner February 29, 2024
Advertisers are raising concerns about Google’s lack of transparency around PMax performance data
Google faces $2.27 billion lawsuit by publishers over advertising practices
Lionel Poizner February 28, 2024
A group of 32 publishers in Europe filed the lawsuit, alleging Google’s advertising practices have caused them financial losses.
Google unveils major Search Partner Network update as it removes opt-out option
Lionel Poizner February 27, 2024
Google is offering advertisers increased insights and control over ad placement within the SPN, In light of a critical Adalytics report.
Reminder – Google is enforcing stricter rules for consumer finance ad targeting
Lionel Poizner February 27, 2024
Take action now to ensure your personalized ads don’t violate Google’s updated policy.
Google: Don’t punish us for our success in Search
Lionel Poizner February 23, 2024
Google claims the U.S. Government is trying to penalize it for being successful in a post-trial brief submitted to a DC Judge.
Google Ads API version 16 is launching
Lionel Poizner February 22, 2024
The updated Google Ads offers new capabilities and features to help track campaign performance more efficiently.
Experience a key factor during Google algorithm updates, analysis finds
Lionel Poizner February 20, 2024
An analysis of 50 sites finds strong correlations between features found on websites and Google algorithm update winners and losers.
Google Analytics 4 bug causes data gaps in reports
Lionel Poizner February 19, 2024
Data is missing in User Acquisition and Traffic Acquisition reports, specifically for dates before September 6.

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