Category: Google Ads
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Optimizing your Performance Max campaigns with Google Ads, GA4 data
Lionel Poizner March 19, 2024
Here’s how to leverage Google Ads and Google Analytics 4 data to optimize your Performance Max ads and maximize your campaign’s potential.
Google Ads Report Editor exporting zeros; Google is investigating
Lionel Poizner March 18, 2024
Google is investigating the exporting issues with Google Ads Report Editor.
Google is updating Local Services Ads verification process
Lionel Poizner March 4, 2024
The change is gradually rolling out in the U.S., beginning with smaller states and extending to larger states throughout the year.
Google must face some advertisers’ antitrust claims, says U.S. judge
Lionel Poizner March 4, 2024
U.S. District Judge Kevin Castel ruled that Google must face a proposed class action lawsuit but dismissed some antitrust claims.
Google Ads Editor version 2.6 launches with 8 new features
Lionel Poizner March 1, 2024
The new features have been rolled out to help advertisers create more effective ad campaigns and measure performance more easily.
Google addresses third-party cookie deprecation concerns: ‘It’s time to move’
Lionel Poizner March 1, 2024
Dan Taylor, Google’s vice president of Global Advertising Strategies, is urging advertisers to act now.
Google says Performance Max ‘intentionally’ doesn’t show channel-specific KPIs
Lionel Poizner February 29, 2024
Advertisers are raising concerns about Google’s lack of transparency around PMax performance data
Reminder – Google is enforcing stricter rules for consumer finance ad targeting
Lionel Poizner February 27, 2024
Take action now to ensure your personalized ads don’t violate Google’s updated policy.
Google Ads API version 16 is launching
Lionel Poizner February 22, 2024
The updated Google Ads offers new capabilities and features to help track campaign performance more efficiently.
Google announces Misrepresentation policy update
Lionel Poizner February 16, 2024
Failure to comply with the updated policy could result in the suspension of your Google Ads account.

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