Author: Lionel Poizner
Webinar: Kickstart your first-party data strategy by Cynthia Ramsaran
Achieve personalization and more without cookies right when your users log in.
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OpenAI launches new tool to detect AI-generated text
This new web-based AI Text Classifier tool predicts how likely it is that text was written by a human or AI.
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New updates for the GA4 search bar
The new updates allow additional views into accounts and properties.
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Yandex scrapes Google and other SEO learnings from the source code leak
Yandex isn’t Google, but there is a lot SEOs can learn about how a modern search engine is built from reviewing this codebase.
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This day in search marketing history: January 29
Google penalizes a link network, plus: paid search spending, Google warns about article directories, Yelp ratings in Google AdWords and more.
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This day in search marketing history: January 28
Featured snippets introduced, plus: Hamlet Batista passes away, Google buys DeepMind, Google ad labeling and more.
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Yandex ‘leak’ reveals 1,922 search ranking factors
SEOs have already started analyzing Yandex’s search ranking factors, which include PageRank and several other link-related factors
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Twitter has launched a Search Keyword Ads beta test to all advertisers
Search Keyword Ads are a new Conversion campaign objective in the Twitter Ads interface.
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What is ChatGPT and why SEOs should care
Learn how this AI-powered chatbot works, who’s behind the technology, and what it can – and can’t – do for search marketers.
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Microsoft FY23 Q2 earnings look promising, despite mass layoffs
Revenue increased 2% in the midst of ChatGPT, mass layoffs, and ad growth strategies.
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