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Meta’s latest research shows that Reels ads designed natively for the platform can significantly boost purchase intent, and brand interest.

Black Friday 2025 shows rising ad costs but strong engagement, making post-click optimization more crucial than ever for advertisers.

OpenAI confirmed the issue and wrote, “We’re currently experiencing issues.”

Google’s new Partner Match tool will let advertisers target YouTube audiences built from third-party hashed data once it launches.

Microsoft Ads now disapproves individual assets and provides precise 90% conversion reporting, giving advertisers greater control and insight.

This is only live for Google AI Pro & Ultra subscribers in the U.S.

Testing shows Nano Banana Pro excels at quickly creating seasonal, mood, and lighting variations for visuals, making it ideal for ideation and rapid asset generation.

Food creators report steep traffic drops as Google’s AI rewrites recipes, buries trusted instructions, and gives users unsafe cooking tips.

From mentions to sentiment, new AI KPIs show marketers how LLMs shape visibility, perception and authority in the buying journey.

Retailers will spend millions on Google Shopping ads for sold out products. A new Black Friday study shows how fast budgets vanish and why.