Google Ads turns 25: A look back at the biggest changes and advances in search
Google marks 25 years of Ads, evolving from search keywords to AI-powered campaigns that reach audiences and deliver answers.
Reddit sues Perplexity, SerpApi over scraping Google Search data
Perplexity and SerpApi disguised bots to scrape Reddit data from Google at ‘industrial scale,’ according to Reddit’s new lawsuit.
Engineering the AI resume: SEO’s new path to the C-suite
As brand SERPs give way to AI-generated profiles, SEOs must rethink visibility, trust, and reputation for a new era of search and strategy.
Yelp’s new tools help brands connect faster and engage customers in real time
Businesses can now use AI to respond instantly, capture leads, and engage customers more efficiently on Yelp.
OpenAI launches a web browser – ChatGPT Atlas
And its built in search features seem to use Google Search.
Google Ads’ new text guidelines feature begins rolling out
Advertisers can now guide Google’s AI to create text assets that align with brand tone, messaging, and compliance standards.
Google Ads to permanently delete canceled accounts after six months
Advertisers now have just six months to reactivate canceled accounts before Google permanently deletes their data.
Google Ads to auto-generate videos from existing Demand Gen image ads
Google’s new Demand Gen update will automatically turn image ads into videos, expanding reach and engagement across more channels.
AI search isn’t the end of SEO – it’s the next era
AI search mythbusting: cutting through hype, half-truths, and grifts to show what really matters for visibility.
Google opens Shopping Ads to physical goods subscriptions
Google lets U.S. merchants offer product subscriptions in Shopping ads, creating new recurring revenue and customer loyalty opportunities.
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