4 elements of good content, according to Google research
What makes a piece of content good? Google’s research says it should be intellectual, sensorial, stimulating and emotional.
The post 4 elements of good content, according to Google research appeared first on Search Engine Land.
Google Ads bug inflating some cost-per-click (CPCs) for non-US campaigns
There is no ETA for a fix but Google is aware of the issue and working on a resolution.
The post Google Ads bug inflating some cost-per-click (CPCs) for non-US campaigns appeared first on Search Engine Land.
Webinar: Overcome third-party data challenges for CX success
Data-driven strategies and first-rate technology make a sublime customer experience.
The post Webinar: Overcome third-party data challenges for CX success appeared first on Search Engine Land.
Is Google Search showing fewer sitelinks
Google use to show as many as six sitelinks in its search results – now it seems to show at most four. Maybe this was a layout change to vertical sitelinks?
The post Is Google Search showing fewer sitelinks appeared first on Search Engine Land.
Google search results spam for ‘Bill Slawski obituary’ shows the dark side of SEO
This is not a new problem – and it goes far beyond Slawski. Some brands may even be helping fund this low-quality content.
The post Google search results spam for ‘Bill Slawski obituary’ shows the dark side of SEO appeared first on Search Engine Land.
New mobile Google ad experiment puts favicon in-line with display URL
A new confirmed mobile Google Ads display experiment brings favicons next to the URL in a fashion comparable to organic results.
The post New mobile Google ad experiment puts favicon in-line with display URL appeared first on Search Engine Land.
Google launches video health tools to help publisher monetization
A handful of automated tools from Google will help publishers get a better view of their video inventory.
The post Google launches video health tools to help publisher monetization appeared first on Search Engine Land.
Webinar: Transform your content operations with DAM
McCormick is transforming how product content is created and used across its organization with digital asset management.
The post Webinar: Transform your content operations with DAM appeared first on Search Engine Land.
Lucid visibility: How a publisher broke into Google Discover in less than 30 days from launch
Find out why, and how, it happened – and whether that Discover visibility will remain over the long-term, in this case study.
The post Lucid visibility: How a publisher broke into Google Discover in less than 30 days from launch appeared first on Search Engine Land.
What are your secrets to overcoming marketing challenges? Take our survey
Help us to better understand how marketers are responding to all of this change.
The post What are your secrets to overcoming marketing challenges? Take our survey appeared first on Search Engine Land.

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