Posted in Google Ads Marketing PPC

2 new Google data-driven attribution features

Data-driven attribution assigns incremental values to each touch point in the customer purchase journey.

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Posted in Content Marketing SEO

Programmatic SEO: Your missing link to 1M+ sessions

Here’s what you need to know about programmatic SEO and how to start publishing unique, high-quality pages at scale the right way.

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Posted in Marketing PPC SEO

Search Engine Land celebrates its 16th birthday 

Search Engine Land launched on this day in 2006. Today, we look back on a successful 2022 and look forward to an even greater 2023.

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Posted in Google Algorithm Updates Google: SEO Marketing SEO

Hit by the Google spam update? Here’s what you might be doing wrong

Steer clear of outdated and dubious SEO tactics. Here are tips for doing SEO that benefits real-world users – without tricking anybody.

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Posted in Looker Studio Marketing Platforms SEO

3 SEO tools to build for your clients in Looker Studio

Creating technical SEO auditing, keyword research, and link building tracking tools is easy with Google Data Studio. Learn how here.

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