Category: PPC
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Google addresses Impression Share and Auction Insights reporting issue
Impression Share and Auction Insights data may be incorrect for some advertisers reports.
The post Google addresses Impression Share and Auction Insights reporting issue appeared first on Search Engine Land.
Google Keyword Planner gets a new feature
For some advertisers, there’s a new automated ad group feature available in the Keyword Planner tool.
The post Google Keyword Planner gets a new feature appeared first on Search Engine Land.
Google announces 4 new features for Discovery ad users
New Discovery ad features should help advertisers get ahead of the holiday season with new assets, reporting, and targeting.
The post Google announces 4 new features for Discovery ad users appeared first on Search Engine Land.
Alphabet, Microsoft release end of quarter earnings
Alphabets Q2 and Microsofts Q4 earnings weren’t quite on target, but not as bad as some may have expected.
The post Alphabet, Microsoft release end of quarter earnings appeared first on Search Engine Land.
Google Ads for B2B: How to overcome challenges, platform limitations
Learn how to adopt a B2B mindset to Google Ads (a B2C product) that allows you to challenge the limitations of the platform.
The post Google Ads for B2B: How to overcome challenges, platform limitations appeared first on Search Engine Land.
Does Reddit even have an ads policy?
According to Marketing Brew and a third-party tool called Pushshift, the answer is, maybe?
The post Does Reddit even have an ads policy? appeared first on Search Engine Land.
Google Ads, Analytics issue affecting reporting stats
A reporting outage in the Google Ads dashboard is causing confusion among advertisers this afternoon.
The post Google Ads, Analytics issue affecting reporting stats appeared first on Search Engine Land.
Webinar: Google Performance Max strategies
Learn best practices for building campaigns that deliver.
The post Webinar: Google Performance Max strategies appeared first on Search Engine Land.
Google launches Ad Creative Studio to customize video and display ads
The new feature is aimed at allowing advertisers to dynamically change ads aimed at multiple audiences and demographics.
The post Google launches Ad Creative Studio to customize video and display ads appeared first on Search Engine Land.
Netflix, Microsoft partner for ad supported subscription plan
The partnership was announced today as part of Netflix’s strategy to drive revenue and offer a lower-cost streaming tier.
The post Netflix, Microsoft partner for ad supported subscription plan appeared first on Search Engine Land.

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