Category: Paid Social
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Google announces Misrepresentation policy update
Lionel Poizner February 16, 2024
Failure to comply with the updated policy could result in the suspension of your Google Ads account.
TikTok Creative Assistant now available in Adobe Express
Lionel Poizner February 15, 2024
Advertisers no longer need to switch between platforms to access TikTok’s AI-powered virtual assistant when working on creatives.
Google Analytics 4 adds new consent mode setting section
Lionel Poizner February 14, 2024
Setting up consent mode and ensuring GA4 is receiving consent signals should now be a little bit easier and faster.
Google warns Universal Analytics 360 users must migrate to GA4 ‘urgently’
Lionel Poizner February 14, 2024
UA360 users who do not switch to GA4 within the next two weeks risk losing critical advertising capabilities.
Instacart ad revenue up 18% at $871 million
Lionel Poizner February 13, 2024
CEO Fidji Simo described Instacart as ‘the best advertising platform’ and credited its success to shoppable display and video ad formats.
Google expands generative AI capabilities for automatically created assets
Lionel Poizner February 12, 2024
Google’s generative AI capabilities are now available to all English-language advertisers in the U.S. and UK.
Google Ads gambling and games policy updated
Lionel Poizner February 9, 2024
Effective immediately, advertisers can now run sports betting ads in North Carolina provided they have certification.
Pinterest revenue rises 12% as monthly active users reach all-time high
Lionel Poizner February 8, 2024
The platform’s success is attributed to a record number of ad solutions, driving improved campaign performance for brands.
Google Analytics 4 adds new dimensions for measuring paid and organic traffic
Lionel Poizner February 8, 2024
The platform now offers clearer insights into your traffic sources, both paid and organic, for enhanced optimization opportunities.
Microsoft Copilot updates: New design, image editing tools and video highlights
Lionel Poizner February 7, 2024
The updates are now live and free to use in Copilot, which is compatible with Microsoft Edge, Chrome, Firefox, and Safari.

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