Category: google

Google unveils EC Assist, a Chrome extension to help advertisers troubleshoot and optimize their Enhanced Conversions setup.

Meanwhile, almost 30% of clicks go to Google’s properties and about 36% of clicks go to the open web, a new zero-click search study finds.

Google Merchant Center will include data from Search web results and other sources, aiming to provide merchants with more comprehensive performance insights

This spam update took 7 days to fully roll out and is now complete.

This makes clicking to publishers and content creators way more likely than the current version of AI Overviews.

Searchers with this Chrome Action enabled can quickly call, get directions and read reviews from the Chrome search bar.

Google’s tools streamline deal-hunting for consumers, intensifying competition among retailers and could reshape advertising strategies.

Universal Analytics shuts down on July 1, 2024, forcing a swift transition to Google Analytics 4 to maintain data access and measurement capabilities.

Google seems to not be indexing most of the new content published across both large and small publishers.

After sending a $2.3 million check to cover potential damages, Google has sidestepped a less predictable jury verdict.