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Will Google’s defense hold up against DOJ antitrust claims?

Google’s argument that its advertising practices benefit customers and are not anti-competitive faces a big challenge in seven key areas.

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Google Ads adds Video Enhancement for Performance Max

Is it time to rethink your current Google Ads strategy?

Google’s Video Enhancement feature sparked concerns among advertisers about automated adjustments and potential loss of creative control.

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Posted in google Google Ads Marketing PPC Sponsored White Papers & Webinars

New guide: Improve your Google Ads performance by Digital Marketing Depot

Get practical strategies to reduce your cost-per-click by improving targeting, enhancing landing page performance and leveraging AI tools.

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Posted in google Marketing PPC

Google wins $1.7B EU antitrust fine appeal

$1.7 billion Google fine from the EU overturned, with the Court ruling that the European Commission failed to consider all relevant factors.

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Google adtech antitrust trial: Everything you need to know

The antitrust trial over allegedly monopolistic practices in the $200 billion digital advertising industry could lead to significant changes.

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Google Ads tightens rules on Gambling Certification recertification

Stricter recertification rules coming for Gambling and Games advertisers starting November 2024, with violations leading to immediate account suspension.

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Posted in google Google: SEO Marketing Search features SEO

Google Search testing new display for forum content

This new user interface shows top comments and related discussions around that forum search result snippet.

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Posted in google Marketing PPC video

Google Ads Introduces New Masthead Format Requirements Page

Google Ads

Google’s new consolidated Masthead format requirements page centralizes guidelines for masthead ads on YouTube and Google TV.

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Posted in google Marketing PPC

Google Ads adds product Categories tab

Google shopping ads

The new feature delivers category-level insights, offering actionable recommendations to optimize campaigns.

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