Category: SEO

Google introduced a brand new ranking algorithm this year, the helpful content update but pushed the same number of official updates in 2022 as it did in 2021.

The post Google algorithm updates 2022 in review: Core updates, product reviews, helpful content updates, spam updates and beyond appeared first on Search Engine Land.

Here’s what you need to know about Google Autocomplete, how it generates predictions, and why it has moved away from making “suggestions.”

The post How Google Autocomplete works appeared first on Search Engine Land.

After a couple years of testing, Microsoft said it will stop using the old BingBot user agent next month.

The post Microsoft to go fully live with new Bingbot user-agent change in January 2023 appeared first on Search Engine Land.

We read TikTok’s creator guidelines and newsroom documentation, so you don’t have to. Learn the lowdown on TikTok and how brands can use it.

The post How the TikTok algorithm works: Everything you need to know appeared first on Search Engine Land.

The data providers sent us data looking at the Google Search results over the last couple of weeks.

The post Ranking data during the December 2022 Google helpful content update and link spam update appeared first on Search Engine Land.

Google said this feature is no longer needed these days, as providers and devices are now faster.

The post Google search retires Web Light, Google’s method to serve faster, lighter pages to people appeared first on Search Engine Land.

Here’s how to create a Facebook content plan that meshes well with your brand’s overarching content marketing strategy.

The post Facebook: A content marketing guide appeared first on Search Engine Land.

The holidays are approaching and SEOs are worried that we might get another core update by year end.

The post Google says don’t expect a new core update by year-end appeared first on Search Engine Land.

The most important change to the QRG is the introduction of the letter E to the start of the popular acronym E-A-T. 

The post E-E-A-T and major updates to Google’s quality rater guidelines appeared first on Search Engine Land.

Add an E to E-A-T with experience, expertise, authoritativeness and trustworthiness.

The post Google doubles up on E with updated search quality raters guidelines (E-E-A-T) appeared first on Search Engine Land.