Category: SEO

Learn about Google’s research into end-to-end query term weighting and how this model could eventually improve search rankings.

The post TW-BERT: End-to-end query term weighting and the future of Google Search appeared first on Search Engine Land.

Sundar Pichai compares the shift to SGE to the shift from desktop to mobile – and believes it won’t blow up Google’s current business model.

The post Google CEO on SGE and Search evolution: ‘We’ll get it right’ appeared first on Search Engine Land.

The case alleges Google used its dominant market share to illegally throttle competition in both search and search advertising.

The post Google search antitrust trial ready to begin: What’s at stake appeared first on Search Engine Land.

Here’s how better affiliate and content strategies can help media companies recover from lost traffic while boosting profitability.

The post How publishers can regain traffic and revenue with affiliate marketing appeared first on Search Engine Land.

The update took 16 days to roll out – we hope you only saw increases in visibility.

The post Google August 2023 Core Update rollout is now complete appeared first on Search Engine Land.

In this webinar, learn how to take the guesswork out of SEO and everything that goes into it.

The post This SEO strategy led to 497 page-one rankings in 7 weeks appeared first on Search Engine Land.

A human asks Search Engine Land’s ChatBot what points you need to follow to make an EEAT SEO-optimized contact us page. Here’s the answer.

The post Best of the Bot: Optimizing a Contact Us page for Google E-E-A-T appeared first on Search Engine Land.

Maximize brand exposure in the upcoming Q4 season. Learn about T+ partnerships and how they contribute to increased traffic and revenue.

The post 4 top affiliate search partners to consider: A breakdown appeared first on Search Engine Land.

Learn how different types of structured data play an important role when improving SERP visibility and organic traffic.

The post Increasing SERP visibility with structured data and schema testing appeared first on Search Engine Land.

Launching first in the U.S., Google said it will keep testing how it presents results and prioritize driving traffic to websites.

The post Google Search Generative Experience officially rolls out links to webpages within answers appeared first on Search Engine Land.