Category: Marketing

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Posted in Artificial Intelligence Optimization (AIO) Marketing SEO

Publishers report ‘negligible’ traffic impact of Google AI Overviews

Dotdash Meredith and Ziff Davis tell shareholders that they haven’t seen any significant traffic changes due to Google’s AI Overviews.

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Posted in Marketing PPC

Google Ads API v15 to sunset Sept. 25

GPT-4 or Google Cloud’s API library- What should you choose for SEO task automation

Google sets deadline for Google Ads API v15 sunset, urging developers to upgrade to avoid service disruptions.

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Posted in Email List Expert Interviews How To Marketing Podcast Social Media Marketing Podcast

Creating Winning Email Marketing Welcome Sequences

Do you have a series of emails you send to new subscribers? Are they converting? In this article, you’ll discover a seven-step email welcome sequence that results in more engagement and sales. Why Email Marketing Welcome Sequences Matter Email marketing campaigns remain one of the most effective ways to nurture leads and drive sales. But […]

The post Creating Winning Email Marketing Welcome Sequences appeared first on Social Media Examiner.

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Posted in Ecommerce Local Marketing SEO

FTC finalizes rule to combat fake reviews, testimonials

FTC bans fake reviews, empowering the agency to seek penalties against violators and combat AI-generated deception in online marketplaces.

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Posted in Marketing SEO

Report: U.S. considering forcing a Google breakup

Could Google be broken up in the not-too-distant future? Could the U.S. government force a sale of Chrome, Android or Ads?

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Posted in Google Ads Marketing PPC

Google extends deadline for Hotel Ads commission bidding sunset

Google extends Hotel Ads commission bidding sunset to February 2025, giving advertisers more time to adapt strategies amidst evolving privacy standards.

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Posted in AI Explored podcast AI Tools Expert Interviews How To Marketing Podcast

Using AI as Your Business Consultant

Wondering how AI can help you build a business? Looking for practical tips for using AI to streamline your marketing and content creation? In this article, you’ll discover how to leverage AI tools to advise you as you grow your business. Why Entrepreneurs Should Use AI Building a business involves tackling several areas you aren’t […]

The post Using AI as Your Business Consultant appeared first on Social Media Examiner.

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Posted in Facebook Marketing Paid Social PPC

Facebook Ads 2024 data: Clicks and conversions up, costs down

Facebook’s stable ad performance and improving metrics offer advertisers a cost-effective and reliable platform to reach engaged audience.

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Posted in Marketing SEO SMX® - Search Marketing Expo & Conference Series

The SMX Master Classes kick off next week! Don’t be left behind.

You are entering a FOMO-free zone. Secure your spot at the SMX Master Classes now for invaluable live training + Q&A!

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Posted in Amazon Marketing PPC TikTok

TikTok partners with Amazon for in-app shopping

TikTok

TikTok’s Amazon integration offers advertisers a direct path from viral content to purchase, potentially revolutionizing social commerce strategies.

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