Category: How To

Tired of low views on your videos? Wondering how to create videos people share? In this article, you’ll discover a four-step system for creating videos people will click on, watch, and share. To learn how to induce people to watch and share your video with their friends and followers on Instagram, Facebook, and other social […]

The post Making Highly Watchable Videos: A 4-Step System to More Eyeballs appeared first on Social Media Examiner | Social Media Marketing.

Have you heard of YouTube Shorts? Wondering how to use shorts on YouTube for business? In this article, you’ll discover what YouTube shorts are and how marketers can take advantage of this new content type on YouTube. Why YouTube Shorts? YouTube Shorts is YouTube’s response to the rise in popularity of short-form video on platforms […]

The post YouTube Shorts: The Opportunity for Creators and Businesses appeared first on Social Media Examiner | Social Media Marketing.

Using video to attract leads and customers? Wondering how to craft videos that persuade viewers to take action? In this article, you’ll discover how to script and produce social media videos that turn viewers into loyal fans and customers. To learn how to optimize video to create emotional connections with your audience, read the article […]

The post How to Script Marketing Videos That Convert appeared first on Social Media Examiner | Social Media Marketing.

Is your business using Clubhouse? Looking for tools to enhance your Clubhouse experience? In this article, you’ll find many third-party Clubhouse app tools to create better bios, manage events, track analytics, and more. Clubhouse Bio Editors As of right now, you can edit your Clubhouse profile anytime by visiting your profile and tapping somewhere on […]

The post 20+ Tools for Marketers on Clubhouse appeared first on Social Media Examiner | Social Media Marketing.

Wondering if you’re paying too much to acquire Facebook and Instagram customers? Do you know how much a single customer is worth to your business? In this article, you’ll discover three ways to find your customer lifetime value (LTV) and learn how LTV can inform your marketing efforts. How Establishing Customer Lifetime Value Improves Marketing […]

The post Customer Lifetime Value: How to Calculate LTV for Facebook and Instagram appeared first on Social Media Examiner | Social Media Marketing.

Wondering what’s next for social marketing? Wondering what disruptive changes in content and distribution might mean for business? In this article, you’ll learn about the latest social marketing trends and how marketers should prepare for a changing world. Disruption in Marketing Today Marketing today really boils down to one question: “How can we be heard?” […]

The post The Future of Social Marketing: Trends to Track appeared first on Social Media Examiner | Social Media Marketing.

Is your business on TikTok? Wondering what to post? In this article, you’ll discover how to create a TikTok strategy for business. You’ll also get tips for using evergreen and trending content, choosing hashtags, and deciding when to post. To find a content roadmap you can follow to create TikTok videos that support your goals […]

The post TikTok Marketing: A Content Strategy for Businesses appeared first on Social Media Examiner | Social Media Marketing.

Want a more personal way to communicate with people on LinkedIn? Did you know that LinkedIn messaging has evolved? In this article, you’ll discover how to use LinkedIn Messages to deliver text, video, and voice messaging to individuals or groups on LinkedIn, and how to manage your LinkedIn Messages inbox. LinkedIn Messages: What’s New LinkedIn […]

The post LinkedIn Messages: What Marketers Need to Know appeared first on Social Media Examiner | Social Media Marketing.

Wondering how iOS 14 and other pixel-blockers will impact your Facebook marketing? Did you know that the Facebook Conversions API can help? In this article, you’ll discover how to set up the Facebook Conversions API so you can measure your Facebook and Instagram marketing activities. What Is the Facebook Conversions API? You may have noticed […]

The post Facebook Conversions API: What Marketers Need to Know appeared first on Social Media Examiner | Social Media Marketing.

Wondering how to use Instagram organic content to create demand for your products or services? Looking for wisdom on building your content strategy? In this article, you’ll discover how to use Instagram content to generate greater interest in your product or services. Why Use Instagram for Organic Marketing and Selling? There are two primary reasons […]

The post Content Marketing With Instagram: How to Build Demand appeared first on Social Media Examiner | Social Media Marketing.