Category: Google Ads
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Google Ads will recommend you link to your Google Analytics account with one click

If Google Ads finds an unlinked and unassociated Google Analytics account, Google may recommend you link it.
Google Ads doubles negative keyword list limit: Glitch or quiet policy change?

It’s unclear whether Google quietly raised negative keyword list limits after one account exceeded the documented 5,000-cap without issue.
Google Ads rolls out Suggested plans in Performance Planner

Google Ads adds pre-built forecasts, giving you faster, goal-focused plans across Search, PMax, Shopping and App campaigns.
Google adds YouTube breakdowns for Demand Gen campaigns

Google Ads now lets Demand Gen advertisers see separate performance metrics for YouTube In-Stream, In-Feed, and Shorts.
Google Ads adds new reporting for AI Max campaigns

Google Ads’ AI Max now reveals traffic driven by expanded keyword matches and landing pages.
Google Ads API to switch to a monthly release cycle

Google said its users want more frequent updates and this will result in that.
Amazon resumes Google Shopping ads – but not in the U.S.

Amazon’s return abroad — one month after pulling out — follows data showing rivals gained clicks but lost efficiency in its absence.
Google Ads adds loyalty features to boost shopper retention

Google is baking loyalty perks into ads and listings, letting retailers turn member benefits into higher clicks and longer-term value.
Google Ads expands PMax Channel Reporting to account level

Advertisers can now spot cross-campaign trends and performance patterns in PMax with a single account-level view.
Google Ads expands Checkout on Merchant to Demand Gen campaigns

Google’s expanded feature brings streamlined purchasing to Demand Gen campaigns on YouTube, potentially increasing conversion rate.
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