Category: AI SEO

AI search runs on entity mass, not surface signals. See how citations and extractability shape AI Overviews and LLM visibility.

A five-minute video provides more data for an LLM than most blog posts. Here’s how to maximize your brand’s surface area for AI retrieval.

A roundtable of SEO’s most trusted voices explains how LLMs really surface brands, why shortcuts fail, and what’s working now.

Data shows AI assistants recommend only 1% to 11% of locations, revealing a massive gap between Google rankings and AI visibility.

AI is changing search, but traditional SEO still drives most traffic. Real-world data shows which tactics continue to perform.

Semrush’s new AI Visibility Awards reveal which brands are winning trust — and share of voice — in AI-generated search results.

Semrush analyzed 10 million keywords and found volatility, more ads, stronger CTRs, and AI Overviews expanding beyond informational intent.

A UK doctor and YouTuber says Google AI falsely accused him of selling sick notes and being suspended. Is Google AI protected by Section 230?

Search Engine Land launched Dec. 11, 2006. Today, we look back on a successful 2025 and look forward to an even greater 2026.

New UX testing shows AI Mode doesn’t kill high-value clicks. Users still visit websites when choosing doctors, dentists, and other services.