Posted in Marketing

Facebook confirms ‘massive ranking failure’

A bug allowed Facebook posts with nudity, violence, Russian propaganda to appear in users’ news feeds.

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How paid search marketers can address brand measurement challenges and grow in their careers

Brands are facing huge data measurement challenges. At SMX Next, Pascal Skropke and Andreas Reiffen show how paid search marketers can address them — and meet career goals along the way.

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Google shares search traffic monitoring dashboard for Data Studio

Plus, you can now pull Discover and Google News traffic data into Data Studio using the Search Console connector.

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YouTube to drop Maximize Lift bidding

Maximize Lift used details input by advertisers about their brands and products to generate content to be used in Brand Lift surveys.

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AIOSEO WordPress plugin integrates Microsoft Clarity

What do users actually do on your site? This integration will help you identify areas to improve and optimize for a better user experience.

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Google Docs can write your meta descriptions

Google Docs can automatically generate content summaries. Can it help you write a GREAT meta description? We tested it to find out.

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How to write compelling ad copy in a Smart Bidding landscape

Writing compelling ad copy can be challenging, but there are many automated processes that can help. In a recent webinar, Ashley Fletcher shows how to write copy that thrives in a Smart Bidding world.

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Facebook warns publishers to avoid ‘watchbait’ tactics

These tactics will result in fewer recommendations, less views and limited ranking. Learn how to avoid what Facebook considers watchbait.

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Google Search rolls out a more visual search interface on mobile with grid format

Are both top results position one or does Google count the one on the right as position two?

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Posted in Marketing

Twitter adds keyword search to Direct Messages

Good news for brands and businesses who use Twitter for customer service: you can now find DMs by searching for keywords.

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