Category: TikTok

This report explores how users interact with TikTok and what this means for brands who want to reach them.

The post Report: Insights into the Tik Tok Audience appeared first on Search Engine Land.

The new campaign type was announced today to help advertisers connect with the right audiences, drive growth, and deliver value.

The post A look inside TikTok’s new automated Smart Performance Campaigns appeared first on Search Engine Land.

The new features will hopefully make the LIVE feature a safer place for creators, brands, and users.

The post 3 new TikTok LIVE features, updates, and policies appeared first on Search Engine Land.

The new editing and photo tools give creators more freedom over the content they post. But the updates aren’t quite original.

The post TikTok releases Photo Mode and 7 new editing tools appeared first on Search Engine Land.

TikTok tells users that adding longer descriptions makes them more likely to show in people’s “For You” pages.

The post TikTok video descriptions now have a 2,200 character limit appeared first on Search Engine Land.

The platform aims to help shop merchants maximize performance through algorithm-led commerce offerings.

The post TikTok announces three new shopping ad features appeared first on Search Engine Land.

Short clickable live-streamed QVC-style videos proved to be very lucrative in China, but it looks like that’s just about how far they’ll go.

The post TikTok abandons plans to bring shopping to the U.S. appeared first on Search Engine Land.

Advertisers will have the ability to choose longer windows that are more in line with their conversion goals.

The post TikTok introduces Attribution Manager with flexible windows appeared first on Search Engine Land.

Four Google Ads experts give their thoughts on the recent Google Marketing Live event and how it may impact your ad accounts.

The post Google Marketing Live 2022: Reactions from the experts appeared first on Search Engine Land.

The social media platform has made significant improvements to safety over the last year, but they still have a long way to go.

The post TikTok commits to updating ad policies to better align with EU rules appeared first on Search Engine Land.