Category: SEO

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Posted in Marketing SEO

Yelp sues Google, alleging illegal dominance of local search

The lawsuit alleges illegal monopoly practices related to local search and local search advertising.

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Posted in Marketing SEO

Survey: Google updates, self-preferencing, AI Overviews are top SEO threats

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To counter these threats, SEOs are focusing on content quality, E-E-A-T, traffic diversification and staying updated.

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Posted in Artificial Intelligence Optimization (AIO) ChatGPT Content Marketing OpenAI SEO

ChatGPT prompts for SEO: What you need to know

ChatGPT

Here’s what to keep in mind when creating prompts, plus examples of SEO-focused ChatGPT prompts to use in your day-to-day work.

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Posted in Artificial Intelligence Optimization (AIO) Marketing SEO

Publishers report ‘negligible’ traffic impact of Google AI Overviews

Dotdash Meredith and Ziff Davis tell shareholders that they haven’t seen any significant traffic changes due to Google’s AI Overviews.

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Posted in Ecommerce Local Marketing SEO

FTC finalizes rule to combat fake reviews, testimonials

FTC bans fake reviews, empowering the agency to seek penalties against violators and combat AI-generated deception in online marketplaces.

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Posted in Marketing SEO

Report: U.S. considering forcing a Google breakup

Could Google be broken up in the not-too-distant future? Could the U.S. government force a sale of Chrome, Android or Ads?

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Posted in Marketing SEO SMX® - Search Marketing Expo & Conference Series

The SMX Master Classes kick off next week! Don’t be left behind.

You are entering a FOMO-free zone. Secure your spot at the SMX Master Classes now for invaluable live training + Q&A!

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Posted in Enterprise Marketing SEO

The design thinking approach to enterprise SEO

The design thinking approach to enterprise SEO

Here’s how to create user-focused, technically feasible solutions for your enterprise site that drive long-term growth and search visibility.

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Posted in Google Analytics Marketing SEO

How to make the most of GA4 for SEO

How to make the most of GA4 for SEO

Learn to link GA4 with Google Search Console, analyze organic traffic and set up events and parameters for better SEO insights.

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