Category: Marketing
Category Added in a WPeMatico Campaign
Google is allowing select sites to delay phase out of third-party cookies
Lionel Poizner January 8, 2024
Google is phasing out third-party cookies completely this fall, but some sites will be able to temporarily re-enable them until the year-end.
Instacart to start serving ads on Good Food Holdings shopping carts
Lionel Poizner January 8, 2024
Shoppers in-store will receive ads featuring new products and personalized recommendations.
Google Ads updates gambling and games policy
Lionel Poizner January 4, 2024
Google now accepts and runs sports betting ads in Delaware, but eligible advertisers must apply for accreditation.
GroupM teams up with YouTube, Disney and NBCU to transform streaming ads
Lionel Poizner January 4, 2024
The GroupM Ad Innovation Accelerator program is planning to transform the conventional 30-second ad spot.
Could happy advertisers be the key to connected TV success? by MNTN
Lionel Poizner January 3, 2024
As streaming networks and other CTV platforms enhance their advertising technologies, they could kill two user experience problems with one stone.
Facebook rolls out ‘Link History’ for all users – and uses data for targeted ads
Lionel Poizner January 3, 2024
Although users have the choice to opt-out, the feature is turned on by default.
The state of SEO in 2024: Are you AI-ready? by Cynthia Ramsaran
Lionel Poizner January 2, 2024
In this webinar, learn what’s ahead and how to stay ahead.
LinkedIn ad prices surge as advertisers’ X boycott continues
Lionel Poizner January 2, 2024
Prices have surged by as much as 30% – but advertisers are reporting up to 20% ROI for premium LinkedIn campaigns.
Top 10 PPC expert columns of 2023 on Search Engine Land
Lionel Poizner December 29, 2023
ChatGPT, Hagakure method, Performance Max and more! These 10 PPC columns got the most pageviews on Search Engine Land in 2023.
Top 10 SEO expert columns of 2023 on Search Engine Land
Lionel Poizner December 29, 2023
ChatGPT, E-E-A-T, Bard, SGE, Yandex code leak and more! These 10 SEO columns got the most pageviews on Search Engine Land in 2023.

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