Category: Google Ads

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Google Ads’ new text guidelines feature begins rolling out

How to tell if Google Ads automation helps or hurts your campaigns

Advertisers can now guide Google’s AI to create text assets that align with brand tone, messaging, and compliance standards.

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Google Ads to permanently delete canceled accounts after six months

Inside Google Ads’ AI-powered Shopping ecosystem: Performance Max, AI Max and more

Advertisers now have just six months to reactivate canceled accounts before Google permanently deletes their data.

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Google opens Shopping Ads to physical goods subscriptions

Google Shopping Ads - Google Ads

Google lets U.S. merchants offer product subscriptions in Shopping ads, creating new recurring revenue and customer loyalty opportunities.

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Google says you need certification for prescription drug advertising

How to tell if Google Ads automation helps or hurts your campaigns

Google will soon require certification to target prescription drug keywords – a major shift for healthcare and legal advertisers.

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Google Performance Max adds support for vertical 9:16 image ads

5 ways to get the most from Performance Max in 2025

Vertical image ads in PMax help brands blend naturally into mobile-first spaces like YouTube Shorts.

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Google to expand ads in AI Overviews to more markets

6 steps to improve your Google Ads campaigns

The expansion of AI Overviews ads will increase the challenges of how advertisers engage users through AI-driven search experiences.

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Google updates Misrepresentation policy for Shopping Ads and free listings

Google Shopping Ads - Google Ads

Google clarifies its Misrepresentation policy, adding examples and guidance on compliance, delivery, and returns.

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New YouTube Brand Pulse report tracks every brand mention

The DESCRIBE framework for effective YouTube descriptions

YouTube’s new AI-powered report helps advertisers measure their total brand impact across paid and organic videos for the first time.

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Google Analytics adds cost data imports for Meta and TikTok ads

Advertisers can now automatically import Meta and TikTok ad cost data into Google Analytics for unified, real-time cross-channel reporting.

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Campaign Type added to Google Ads Channel Performance report

Trusting Google Ads AI

Google’s new “Campaign Type” hint suggests the Channel Performance report will expand beyond Performance Max.

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