Category: Google Ads

Google lets U.S. merchants offer product subscriptions in Shopping ads, creating new recurring revenue and customer loyalty opportunities.

Google will soon require certification to target prescription drug keywords – a major shift for healthcare and legal advertisers.

Vertical image ads in PMax help brands blend naturally into mobile-first spaces like YouTube Shorts.

The expansion of AI Overviews ads will increase the challenges of how advertisers engage users through AI-driven search experiences.

Google clarifies its Misrepresentation policy, adding examples and guidance on compliance, delivery, and returns.

YouTube’s new AI-powered report helps advertisers measure their total brand impact across paid and organic videos for the first time.

Advertisers can now automatically import Meta and TikTok ad cost data into Google Analytics for unified, real-time cross-channel reporting.

Google’s new “Campaign Type” hint suggests the Channel Performance report will expand beyond Performance Max.

Learn what RSA are, how they work, and five practical tips that can make your RSAs perform way better.

Google Ads upgrades bring bulk reporting, ROI columns, diagnostics, and more to help you fine-tune Performance Max campaigns