Category: Amazon
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Why your Amazon Ads aren’t delivering: 6 critical issues to fix

Many Amazon ad delivery issues have little to do with bids. Find out what really stops ads from running – and how to prevent it.
Paid search helps drive record-breaking $241.4 billion holiday season: Report

Paid search and mobile were the largest revenue drivers during the holiday season, while AI-powered tools emerged as a consumer favorite.
Amazon opens advertising to other retailers

Amazon is allowing major retailers to use Amazon Advertising to run sponsored ads on their own websites.
Amazon Ads launches AI-powered video

Amazon Ads AI-powered video allows advertisers to create engaging video and animated content quickly and cost-effectively.
TikTok partners with Amazon for in-app shopping

TikTok’s Amazon integration offers advertisers a direct path from viral content to purchase, potentially revolutionizing social commerce strategies.
Amazon’s AI shopping assistant Rufus is live for all U.S. customers

Rufus launched nationwide, aiming to improve ecommerce with personalized product recommendations and shopping insights.
Amazon expands Sponsored TV ads to UK, mirroring U.S. success

Sponsored TV ads offer brands a new way to reach streaming audiences, leveraging the ecommerce giant’s vast data for targeted advertising
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