Category: SEO

Don’t wait for Google to tell you to be helpful. Here’s how to create authoritative “people-first” social media content for your brand.

The post 11 tips for using social to become an authority in your niche appeared first on Search Engine Land.

Want to set up your WordPress site for better traffic and rankings? Make sure you’re following these site settings to improve your SEO.

The post 12 WordPress site settings that are critical to your SEO success appeared first on Search Engine Land.

Google’s big search event will focus on how Google is transforming Search to help you make more sense of the world’s information.

The post Google’s Search On event is on Sept. 28 appeared first on Search Engine Land.

The update started on August 25th and completed 15 days later on September 9th.

The post Google helpful content update is now done rolling out appeared first on Search Engine Land.

Learn first-party data management strategies that keep your customers’ data safe and your business booming.

The post Webinar: How to choose whether to build or buy with this CDP checklist appeared first on Search Engine Land.

Google’s snippet help documentation now provides additional guidance on writing bad vs. better meta descriptions.

The post Google shares 4 examples of how to improve a meta description appeared first on Search Engine Land.

Uncovering video opportunities to increase traffic, boost engagement, improve conversions and produce more helpful content.

The post How video SEO can boost your overall digital marketing strategy appeared first on Search Engine Land.

Learn how Hearst maximizes the power of audience intelligence to drive growth.

The post Webinar: Harness first-party data for conversion appeared first on Search Engine Land.

Google is testing the labels, which highlight whether the content of a page can be read in five minutes or less.

The post Google tests Quick Read, 5 Min. Read labels in search results appeared first on Search Engine Land.

Google provides new guidance around how to stay eligible to earn and maintain visibility in the education Q&A rich results.

The post Google adds 3 new content guidelines for Education Q&A structured data appeared first on Search Engine Land.