Category: Marketing

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Posted in Facebook Facebook Groups How To Marketing

How to Use Facebook Groups to Keep Customers: 5 Ways

Looking for a way to increase customer retention? Are your customers using Facebook? In this article, you’ll discover how to strategically use a Facebook group to nurture customer relationships. Why Repeat Customers Are the Most Valuable Customers Attracting new customers for your business can be a costly exercise, but once you’ve converted them, they become […]

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Posted in Marketing

Did Google just hint at an authority profile?

A recent blog post from Google points to defining a paradigm on the SERP with what we now know as a core update.

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Posted in How To Instagram Instagram Live Instagram Stories Marketing

How to Manage Instagram From Your Computer

Finding it hard to manage Instagram from your mobile device? Have you considered moving your workflow to the desktop version of Instagram? In this article, you’ll discover how to navigate and use the desktop version of Instagram for your marketing activities. To learn how to manage Instagram from your computer, read the article below for […]

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Posted in Marketing

Holiday shopping SEO: Last-minute tips and techniques for e-commerce sites

How to optimize the work you’ve been doing year-round and what to avoid ahead of the most profitable time of the year.

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Posted in Marketing

Next on MarTech Live: Where Does Marketing Automation Fit within Your Martech Stack?

Marketing technology continues to rapidly evolve. Experts weigh in on marketing automation technology and where it fits within your overall martech stack.

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Posted in Expert Interviews How To Marketing Podcast Social Media Marketing Podcast YouTube YouTube Video

YouTube Video Creation: How to Easily Create Videos That Work

Want to do more with YouTube videos? Need an easier way to create videos that serve your business goals? To explore how to create videos on YouTube, I interview Diana Gladney on the Social Media Marketing Podcast. Diana is a YouTube expert and consultant. She’s also the founder of EntreWoman TV—a YouTube channel designed to […]

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Posted in Marketing

SMX is Coming to You in December 2020: Be a Part of it!

Interested in speaking at SMX? Now’s the time to submit your session idea.

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Posted in Marketing

This decade’s most important marketing question: What data rights do advertisers possess?

Google’s move to reduce advertisers’ visibility into search terms reporting raises big questions about data access in the age of automation.

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Posted in Marketing

GoogleBot to soon crawl over HTTP/2

While HTTP/2 should result in efficiency improvements, there is no ranking benefit to this chage.

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Posted in Marketing

How much does Google’s new search term filtering affect ad spend transparency? Here’s how to find out

This script will show you the daily percentage of clicks going to search terms that Google doesn’t report.

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