Marketing – Page 273

Marketing

How content consolidation can help boost your rankings

Update, remove and/or merge content to avoid split ranking signals and provide users with a better experience.

Please visit Search Engine Land for the full article.

Marketing

RSAs: Are they living up to the promise? It depends

Marketers weigh in on what they’re seeing from responsive search ads as Google tests making them the default search format.

Please visit Search Engine Land for the full article.

Marketing

InMarket buys NinthDecimal to compete with Foursquare more effectively

The company is positioning itself as an “omnichannel” rather than “location” marketing platform.

Please visit Search Engine Land for the full article.

How To Marketing Twitter Twitter Ads

How to Drive Local Foot Traffic With Twitter Ads

Want more customers for your local business? Have you considered using Twitter to connect with customers? In this article, you’ll discover how to use Twitter ads and organic techniques to bring more foot traffic to your local business. #1: How to Build a Local Audience via a Twitter Follower Campaign Before you reach out to […]

The post How to Drive Local Foot Traffic With Twitter Ads appeared first on Social Media Examiner | Social Media Marketing.

Marketing

Google says you can recover from core updates without a new core update

Unlike the old Panda or Penguin updates, Google core updates get refreshed data regularly.

Please visit Search Engine Land for the full article.

Marketing

Video: Part 2 with Kevin Lee on nofollows, 302 redirects, branded content

He also went on the record on if SEO is harder than PPC.

Please visit Search Engine Land for the full article.

Marketing

Next on Live with Search Engine Land: The SEO gender gap and how to close it

Join us Friday for a discussion on the impact of gender imbalance and how agencies, in-house teams and consultants can help affect change.

Please visit Search Engine Land for the full article.

How To Instagram Marketing

Do Sponsored Instagram Contests Really Work? A Case Study

Do you want more followers on Instagram? Wondering if a sponsored Instagram giveaway contest will work for you? In this article, you’ll find key insights from a case study to help you understand the pros and cons of sponsored giveaways on Instagram. What Are Sponsored Instagram Giveaway Contests? If you’re interested in running an Instagram […]

The post Do Sponsored Instagram Contests Really Work? A Case Study appeared first on Social Media Examiner | Social Media Marketing.

Facebook Facebook Ads How To Marketing

How to Write Facebook Ads That Reduce the Barrier to Purchase

Need to move people to action? Wondering how to improve your sales with Facebook ad copy? In this article, you’ll discover how to create Facebook and Instagram ads that generate sales. #1: How to Write Discount Ad Copy to Prompt Purchases Discounts are simple but effective. You’ve likely seen an ad in your Facebook news […]

The post How to Write Facebook Ads That Reduce the Barrier to Purchase appeared first on Social Media Examiner | Social Media Marketing.