Category: Marketing

Audience Network ads will be blocked from pages deemed to have moderate or high brand risk.

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Want to do more with YouTube? Wondering how to compete with established YouTube channels? To explore how to build a brand on YouTube, I interview Salma Jafri on the Social Media Marketing Podcast. Salma is a video strategist and YouTube coach who specializes in helping other coaches, solopreneurs, and consultants develop their brand with video […]

The post How to Build Your Brand on YouTube appeared first on Social Media Examiner | Social Media Marketing.

The e-commerce giant’s DSP is capturing more budgets and accelerating over the course of the pandemic.

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Advertisers can now optimize for goals such as phone calls, website visits or messages, add negative keyword targeting and more.

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Reviews and ratings influence search rankings and customer acquisition. Here’s how marketing and customer experience teams can work together to improve both SEO and customer outcomes.

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The two chat about how the company’s attempts at transparency have backfired, common SEO misconceptions and why the answer is often “it depends.”

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Want a better return on your Pinterest marketing efforts? Are you using all of the Pinterest features available to you? In this article, you’ll discover how to use three valuable Pinterest features to enhance the customer journey. Explore the Newest Pinterest Board Features First, let’s uncover how to use these features to optimize your Pinterest […]

The post How to Use New Pinterest Features to Improve Your Marketing appeared first on Social Media Examiner | Social Media Marketing.

It’s s great opportunity to lead a team of subject matter experts in creating content for online and in-person consumption that elevates, informs and inspires search marketing professionals.

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How to be an active ally for equality in the search industry. Plus, networking resources for women in search.

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Sellers are no longer limited to Google Merchant Center for sharing shopping details with Google Search.

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