Author: Lionel Poizner

Unlike the old Panda or Penguin updates, Google core updates get refreshed data regularly.

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He also went on the record on if SEO is harder than PPC.

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Join us Friday for a discussion on the impact of gender imbalance and how agencies, in-house teams and consultants can help affect change.

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Do you want more followers on Instagram? Wondering if a sponsored Instagram giveaway contest will work for you? In this article, you’ll find key insights from a case study to help you understand the pros and cons of sponsored giveaways on Instagram. What Are Sponsored Instagram Giveaway Contests? If you’re interested in running an Instagram […]

The post Do Sponsored Instagram Contests Really Work? A Case Study appeared first on Social Media Examiner | Social Media Marketing.

Need to move people to action? Wondering how to improve your sales with Facebook ad copy? In this article, you’ll discover how to create Facebook and Instagram ads that generate sales. #1: How to Write Discount Ad Copy to Prompt Purchases Discounts are simple but effective. You’ve likely seen an ad in your Facebook news […]

The post How to Write Facebook Ads That Reduce the Barrier to Purchase appeared first on Social Media Examiner | Social Media Marketing.

How to respect user choice and still market in California effectively.

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The new Bing Webmaster Tool can also be used to edit robots.txt files and check URLs for errors instantly.

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Wondering how to use TikTok for business? Looking for proven advice that goes beyond basics? To dig deep into TikTok for marketing, I interview Michael Sanchez on the Social Media Marketing Podcast. Michael is a TikTok marketing expert who specializes in helping consumer-focused brands increase their reach and exposure on TikTok. He also founded TikTok […]

The post TikTok for Business: Why Marketers Should Consider TikTok appeared first on Social Media Examiner | Social Media Marketing.

Most shoppers are more likely to make an e-commerce purchase if they can return the item in a local store

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As we plan for a 2021 season that still has more question marks than clarity, we once again are asking members of this community to help us gauge just where that sentiment is.

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