Author: Lionel Poizner

Need to reach a global audience? Wondering how to scale your Facebook ads across countries and languages? In this article, you’ll find tips to optimize your Facebook and Instagram ads campaigns for international audiences. #1: Translate Your Facebook Ads for Local Markets You probably have existing Facebook campaigns that are operating well in one country […]

The post How to Use Facebook Ads to Reach Global Markets appeared first on Social Media Examiner | Social Media Marketing.

Biden social media director Sarah Galvez explains how Measure Studio and Monday.com gave her team the tools they needed to drive a winning strategy.

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Want to turn your Twitter followers into email newsletter subscribers? Have you heard of Revue? In this article, you’ll learn how to use Twitter Revue to create email newsletters your followers can subscribe to. Why Use Twitter Revue for Newsletters? Twitter has long been used by thought leaders, business owners, brands, authors, and content creators […]

The post Twitter Revue: Email Newsletters? What You Need to Know appeared first on Social Media Examiner | Social Media Marketing.

Plus, GMB adds messaging to desktop (finally)

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Plus, making the case for more Google Search Console data.

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Businesses can now message with customers through their web browser, not just the mobile app.

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Employers, landlords and credit providers could keep their ads from showing to people of “unknown gender,” enabling discrimination against nonbinary individuals.

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Do you use Facebook ads to acquire leads? Wondering how to follow up with and engage your Facebook leads? In this article, you’ll discover a process for using Facebook ads to turn leads into paying customers. Why Facebook Ads Work to Move People From Lead to Sale Not many local businesses make direct sales online […]

The post Using Facebook Ads to Move Leads Into Sales appeared first on Social Media Examiner | Social Media Marketing.

Lead form extensions are available for Google advertisers in Search, Video, and Discovery.

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Wondering how your competition is using Facebook ads? Looking for inspiration for your next ad campaign? In this article, you’ll discover how to use the Facebook Ad Library to see how other brands are advertising on Facebook and Instagram. Why Research Competitor Ads in the Facebook Ad Library? It’s no secret the competition in Facebook […]

The post Facebook Ad Library: How to Model Your Competitors appeared first on Social Media Examiner | Social Media Marketing.