Posted in Marketing

Video: Ed Bernstein on in-house SEO challenges and mapping SEO competition

Not only does he love SEO, he is also a musician.

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Posted in Marketing

Customizable Amazon Sponsored Display ads go live globally

Add brand logo and custom headlines to product targeting ads.

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Posted in Marketing

Status update on the Google indexing bugs

99% of the mobile-indexing URLs are restored and 55% of the canonical URLs are restored.

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Posted in Expert Interviews How To Marketing Podcast Social Media Marketing Podcast YouTube YouTube Analytics YouTube Video

Growing on YouTube: How to Develop a Loyal Following

Want to develop a loyal YouTube following? Wondering how to better connect with an audience on YouTube? To explore how to grow and develop a loyal fan base on YouTube, I interview Cathrin Manning on the Social Media Marketing Podcast. Cathrin is a YouTube expert who teaches small YouTubers how to grow using the platform. […]

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Posted in Marketing

SEOs say bias, discrimination are bigger problem within the industry than their companies [Report]

Roughly 90% of both BIPOC and white SEOs say bias is a problem in the industry.

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Posted in Marketing

‘People Also Ask’ boxes: Tips for ranking, optimizing and tracking

PAA boxes appear in nearly half of all searches. Here’s how they work and how SEOs can use them to their advantage.

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Posted in Marketing

Google testing new ‘call history’ feature for Google My Business

The missed call log will remain available to businesses for 45 days.

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Posted in Google Analytics How To Marketing

Google Analytics Goals: How to Analyze Customer Journey Goals

Using Google Analytics to track your marketing? Want more insight into the customer journey? In this article, you’ll find a useful framework to set up your Google Analytics goals and learn how to analyze what is and isn’t working with your marketing. To learn how to analyze customer journey goals in Google Analytics, read the […]

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Posted in Marketing

What’s changed in Google Ads Locations reporting and why you need a custom report

Simplified locations reporting misses the nuance of user location — here’s what you need to do to get that data, too.

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