Posted in Marketing

Where Google is placing its bets in 2021

A look at where Google might be headed in 2021.

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Posted in Marketing

Google December 2020 Core Update rolling out

After seven months, Google has just released a new core update – the December 2020 core update.

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Posted in Marketing

Google: Page experience signals for ranking apply only to mobile

A new FAQ page answers questions about ranking, various site architectures, AMP and more.

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Posted in Marketing

Google expands local business message & map query analytics

Consumers will be able to message with businesses in more ways and businesses will be able to see more local insights.

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Posted in Facebook Facebook Ads How To Marketing

Facebook Lead Form Ads: How to Optimize for Results

Want more quality leads from Facebook? Are your Facebook lead forms set up properly? In this article, you’ll learn what type of Facebook lead form will yield the highest-quality leads, which pre-fill questions to include, and how to add custom questions that will pre-qualify your leads. You’ll also discover the most important aspect of lead […]

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Posted in Marketing

Google adds more discovery to Google Maps with ‘community feed’

The new feed offers more opportunities for local business exposure.

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Posted in Marketing

Google Discovery ads can now use your 4:5 social image assets

Discovery campaigns can also be paired with lead form extensions.

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Posted in Expert Interviews Marketing Social Media Strategy View Points

Social Media Marketing Trends for 2021: Predictions From the Pros

Want to tap into the latest social media marketing changes? Looking for expert insight to help you get your marketing plans on the right track? In this article, 10 top marketing experts share their predictions to help you prepare your social media marketing plans for the coming year. #1: SEO Drives Organic Instagram Visibility When […]

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Posted in Marketing

Online shopping hits new records over the holiday weekend

Friday was the biggest online shopping day ever. Cyber Monday is poised to beat it.

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Posted in How To Instagram Marketing

How to Create Instagram Guides: Step-by-Step Setup

Wondering how to set up Instagram guides? Want to curate catalog-like collections of content on Instagram? In this article, you’ll learn how to create Instagram guides and discover examples you can model to promote your business with Instagram guides. What Are Instagram Guides? Instagram guides were initially introduced in mid-2020 and limited to the health […]

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