Category: SEO
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Google Search results without SGE jump to 65%, up from 25%

While the number of Google search queries without SGE results have significantly increased, SGE answers now take up less pixel space.
Google is not about blue links, says ex-CEO Eric Schmidt

Calling AI ‘underhyped,’ Eric Schmidt believes Google will be able to monetize AI answers and improve advertising.
Google begins enforcement of site reputation abuse policy with portions of sites being delisted

Sites like CNN, USA Today, LA Times and others are seeing their rented subdomains and subfolders dropping in rankings after they were hit by manual actions.
Google’s huge search market share loss wasn’t real: Data revised

While it wasn’t as dramatic a drop as first reported, Google has been consistently losing U.S. search market share since August 2023.
Google unveils new ways to reach streaming audiences

Google wants advertisers to centralize their streaming ad buys through its web-focused demand-side platform, Display & Video 360 (DV360)
Google, DOJ make closing arguments in antitrust trial

The stage is set for a monumental court decision that could shake up the search industry – or result in status quo.
Small review site lost 91% of its Google traffic to affiliate-focused SEO content

Google’s search results are dominated by big brands. SEOs for smaller sites are complaining. It’s like 2003 all over again.
Did Google really lose search market share to Microsoft Bing in April?

Google has lost search market share in the U.S., North America, globally and elsewhere. Meanwhile Bing and Yahoo grew. Is the data accurate?
Reminder: New Google Search reputation abuse policy starts soon

Google’s new Search spam policy related to reputation abuse (or parasite SEO) will take effect in just a few days, after May 5.
Google March 2024 core update rollout is now complete

The first core update of 2024 finished rolling out on April 19 – this was a pretty big one but it overlapped with other big changes leading to a 45% reduction in unhelpful content.

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