Author: Lionel Poizner

Posted in Marketing

Advertisers can adjust conversion values in Smart Bidding in the coming weeks

 Lionel Poizner  August 19, 2021
“This allows businesses to get their intuitive/institutional knowledge into the machine learning to optimize more accurately.”

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Posted in Marketing

“It depends” doesn’t have to be the answer if you ask the right questions; Thursday’s daily brief

 Lionel Poizner  August 19, 2021
Plus, blank images in Top stories and new features in the YouTube results page.

Please visit Search Engine Land for the full article.

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Posted in Marketing

Top stories images aren’t showing in Google Search

 Lionel Poizner  August 18, 2021
The company has confirmed that it’s a bug and is working to resolve it.

Please visit Search Engine Land for the full article.

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Posted in Marketing

How to craft a winning Search Engine Land Awards entry: Past judges share their advice

 Lionel Poizner  August 18, 2021
The final deadline for the 2021 Search Engine Land Awards is September 3, 2021 at 11:59 pm PST.

Please visit Search Engine Land for the full article.

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Posted in Marketing

Three targeting tactics that power every stage of the funnel

 Lionel Poizner  August 17, 2021
“You can make any channel work for you depending on who your prospects are and which channels they use and which targeting options are available across all channels.”

Please visit Search Engine Land for the full article.

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Posted in Marketing

Traffic and rankings don’t mean a thing unless they help you convert; Tuesday’s daily brief

 Lionel Poizner  August 17, 2021
And, Google’s tool to report indexing bugs is now available in the U.S.

Please visit Search Engine Land for the full article.

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Posted in Marketing

SMX Convert is tomorrow… don’t miss out!

 Lionel Poizner  August 16, 2021
What are you waiting for? Secure your $149 pass now and join us tomorrow at 11:00am ET.

Please visit Search Engine Land for the full article.

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Posted in Marketing

Google’s tool to report indexing bugs is now available in the U.S.

 Lionel Poizner  August 16, 2021
The tool provides a way for SEOs to escalate their issues with Google Search.

Please visit Search Engine Land for the full article.

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Posted in Marketing

Is Google adjusting the FLoC strategy?; Friday’s daily brief

 Lionel Poizner  August 14, 2021
Plus, HTML success factors for SEO

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Posted in Marketing

How to plan SEO content that actually ranks

 Lionel Poizner  August 13, 2021
Learn how to identify metrics for content goals, perform keyword research that drives SEO value and build your content calendar.

Please visit Search Engine Land for the full article.

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