Category: How To

Did Facebook reject your ad? Wondering if there’s a way to avoid rejection or overturn decisions? In this article, you’ll discover common mistakes that negatively impact Facebook ads and get tips to troubleshoot disapproved ads on your own. You’ll also find out how to submit a request for review of a disputed ad. To learn […]

The post Facebook Ads Rejected? Here’s What to Do appeared first on Social Media Examiner | Social Media Marketing.

Looking for a better way to manage your Instagram and Facebook marketing? Have you heard about Facebook Business Suite? In this article, you’ll learn what Facebook Business Suite is, how it compares to Creator Studio and Business Manager, and whether it’s the right tool for your small business. What Is Facebook Business Suite? Ever since […]

The post Facebook Business Suite: What Marketers Need to Know appeared first on Social Media Examiner | Social Media Marketing.

Are your Facebook ads not working for you? Wondering how to make changes that deliver better results? To explore what to do when your Facebook ads fail, I interview Tara Zirker on the Social Media Marketing Podcast. Tara is a Facebook ads expert and founder of the Successful Ads Club, a membership site designed to […]

The post What to Do When Your Facebook Ads Fail appeared first on Social Media Examiner | Social Media Marketing.

Want an easy way to analyze your Facebook ads? Wondering how to customize the metrics you see in Facebook Ads Manager? In this article, you’ll discover how to create a custom report layout in Facebook Ads Manager. You’ll learn how to add, delete, and organize Facebook Ads Manager columns to show the data that matters […]

The post Using Facebook Ads Manager to Analyze Your Ad Performance appeared first on Social Media Examiner | Social Media Marketing.

Thinking of using skippable YouTube video ads? Wondering which TrueView ads you should try? In this article, you’ll discover three types of YouTube TrueView ads to improve lead generation, brand awareness, and sales. Note: This article assumes you know how to properly set up a YouTube ad campaign. Read this article for step-by-step instructions. #1: […]

The post YouTube TrueView Ads Demystified: What Marketers Need to Know appeared first on Social Media Examiner | Social Media Marketing.

Looking for techniques to scale your Facebook ad campaigns? Should you be increasing your Facebook budget or targeting more audiences? In this article, you’ll discover vertical Facebook ad scaling and horizontal Facebook ad scaling methods that drive more leads and sales. To learn how to scale your Facebook ads, read the article below for an […]

The post How to Scale Facebook Ads for More Leads and Sales appeared first on Social Media Examiner | Social Media Marketing.

Want to improve organic engagement on LinkedIn? Wondering if LinkedIn Stories and Live could work for you? To explore organic LinkedIn marketing strategies that work today, I interview Michaela Alexis on the Social Media Marketing Podcast. Michaela is a LinkedIn expert and an official LinkedIn Learning trainer, coach, and consultant who helps businesses master their […]

The post Organic LinkedIn Marketing: Proven Techniques for Marketers appeared first on Social Media Examiner | Social Media Marketing.

Do you create videos for Facebook and Instagram? Wondering how to get more people to pay attention to your videos in the news feed? In this article, you’ll learn a five-step system for using text overlays to optimize your video for views and engagement in the Facebook or Instagram feed. You’ll also find out how […]

The post How to Script Videos for Social Media in 5 Steps appeared first on Social Media Examiner | Social Media Marketing.

Looking for ways to quickly grow your Facebook group? Want Facebook to recommend your group? In this article, you’ll discover four ways to grow your Facebook group and four mistakes that can work against you. You’ll also learn how to create engagement that prompts Facebook to show your group’s posts to others more often. To […]

The post How to Grow a Facebook Group Quickly and Effortlessly appeared first on Social Media Examiner | Social Media Marketing.

Want to know the latest Facebook and Instagram ad trends to maximize your results? Wondering how your future ad campaigns should change? In this article, you’ll discover five trends that will impact Facebook ad results in 2021. Learn how to adjust the grammar, copy length, and creative of your Facebook ads for better performance in […]

The post Facebook Ads Trends for 2021 for Better Returns on Ad Spend appeared first on Social Media Examiner | Social Media Marketing.