Author: Lionel Poizner

Posted in Expert Interviews How To Influencer Marketing Marketing Podcast Social Media Marketing Podcast

Influencer Marketing Strategy: How to Grow Your Influence

Could influencers bring you more business? Wondering how to incorporate influencers into your marketing strategy? In this article, you’ll discover how your business can benefit from influencers and find tools to help you partner with the right influencers. Why Businesses Should Consider Influence Marketing When the mainstream media talks about influencers, they tend to paint […]

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Posted in Marketing

Can you believe we’re talking about in-person events?; Thursday’s daily brief

Plus, Google blocked 3.1 billion ads that violated their policies last year

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Posted in How To LinkedIn Marketing

How to Use LinkedIn Product Pages

Are you using LinkedIn for marketing your products? Have you heard of LinkedIn product pages? In this article, you’ll discover how LinkedIn product pages can help you build awareness and sales for your products. About LinkedIn Product Pages Introduced in December 2020, LinkedIn product pages allow you to build awareness for your products and develop […]

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Posted in Marketing

Why the FTC didn’t sue Google in 2013; Wednesday’s daily brief

Plus, everything we know about FLoC, and some good ole marketing humor.

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Posted in Marketing

Google blocks 3.1 billion ads in a tumultuous 2020, says annual Ads Safety Report

The report lists misinformation around COVID-19 and the political climate as well as ad fraud as top concerns last year.

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Posted in Marketing

Google My Business releases tool to manage your reviews

Previously, there was no real way to see the status of reviews you submitted for a takedown in an organized fashion

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Posted in Marketing

SharedArrayBuffer warnings in Search Console: Clarifying a new cross-origin isolation security policy

Android Chrome 88 and desktop Chrome 91, plus Firefox 79+ now implement SharedArrayBuffers again after Spectre caused a multiyear security blackout on the feature until new security requirements were in place.

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Posted in Clubhouse How To Marketing

How to Use Clubhouse to Grow Your Reputation

Want to position yourself as an industry expert? Looking for a Clubhouse strategy to expand your influence? In this article, you’ll find six ways to use Clubhouse to grow your authority. #1: Optimize Your Clubhouse Bio for Business and Engagement Optimizing your Clubhouse bio is mission-critical before you step into any room—big or small. It’s […]

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Posted in Marketing

Google tests displaying cost estimates in local search results

Google has confirmed the company is showing cost estimates from Homewyse for some local queries.

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Posted in Marketing

FLoC is coming — Here’s what we know so far

Google has positioned its third-party cookie replacement squarely between advertisers and users, and both sides are worried.

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