Category: Marketing

Category Added in a WPeMatico Campaign

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Google Ads Editor v1.7 brings support for Hotel ads and lead form extensions

The update also enables advertisers to download specific parts of their campaigns to work on offline.

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Google’s back-to-school shopping tips for local merchants; Monday’s daily brief

And, should advertisers or platforms bear the burden of digital service taxes?

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Google’s local ads tips for the back-to-school shopping season

More than 50% of North American back-to-school shoppers say they’ll check for in-store inventory online before heading to a store, according to Google.

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Did Google admit it uses click data for search? Not really.; Friday’s daily brief

And, you’re no longer allowed more than one ClaimReview element per page.

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Display & Video 360 gets new frequency and reach metrics

The real-time view of reach gains may help advertisers better evaluate campaign performance.

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Twitter pilots a new product carousel that can appear in profiles; Thursday’s daily brief

And, ways to prioritize your mental health as we step away from the pandemic.

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Twitter’s Shop Module pilot adds a product carousel to profiles

Shop Modules are rolling out with a handful of brands in the U.S., and only domestic English-language users on iOS can currently see it.

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The Google link spam update is rolling out; Wednesday’s daily brief

And, the review stars are back in Google Search results.

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Instagram is disabling interest and activity-based targeting of underage users

Advertisers’ targeting options for users under 18 will be limited to age, gender and location.

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Google passes on 2% “Regulatory Operating Cost” for ads served in India and Italy

Google will start applying the surcharge beginning on October 1.

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