Category: Marketing

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Posted in Marketing

Instant match rates are now available for Customer Match lists in Google Ads

Having match rate data upfront can help to contextualize performance expectations.

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Facebook revenue almost doubled: Here’s what it means for advertisers

In addition to a decrease in overall metrics, some marketers reported a decline in the performance of lookalike audiences.

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Google lets you report an indexing issue

US users can now communicate to Google if you have indexing issues that you cannot figure out.

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Most marketers expect to attend in-person conferences by early 2022

But as employers once again allow staff to travel, professionals are also growing fonder of virtual events.

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Advanced. Actionable. Virtual. See the SMX Advanced agenda now!

Super Early Bird rates expire next Saturday, May 8!

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Search Console: Is it every marketer’s favorite tool?; Tuesday’s daily brief

Plus, how to adjust your expectations and campaigns for iOS 14

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Video: Shimon Sandler on building and growing your search marketing agency

Shimon Sandler has a long history in the space, working at some of the most well known agencies and brands in the US.

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Google officially dropped Q&A on Google in search results

The Google Question Hub is not affected by this and will remain active according to Google.

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How to gain value from broken backlinks

A guide to reaping the benefits of broken backlinks — both yours and your competitors’.

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