Category: Marketing
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AI Max increases revenue 13% but drives higher CPA: Study

Independent research and an exclusive with Google’s Ads Liaison confirm AI Max’s real-world trade-offs — and the end of Dynamic Search Ads.
New finding: ChatGPT sources 83% of its carousel products from Google Shopping via shopping query fan-outs

A new study reveals which data sources ChatGPT product carousels prefer. Here’s how we analyzed shopping query fan-outs and what we found.
How To Write With AI Without Sounding Like a Machine [Free AI Workflows & Prompts]
Is your AI writing sounding robotic and generic? Learn a step-by-step process to use AI strategically while keeping your voice sharp, human, and engaging.
Google AI Mode updates recipe results to better connect people with recipe creators

These changes are based on feedback from recipe bloggers – but will it be enough?
Google Ads status dashboard flags Ad Manager reporting issue

Advertisers may see reporting discrepancies in Google Ad Manager, affecting how they track performance and optimize campaigns.
Google Ads API enforces daily minimum budget for Demand Gen campaigns

Starting April 1, Google will require a $5 daily minimum budget for Demand Gen campaigns in the Google Ads API.
The AI engine pipeline: 10 gates that decide whether you win the recommendation

AI recommendations are decided upstream. Understand the 10-gate pipeline, where brands fail, and how small improvements compound.
Google expands recurring billing policy

Certified online pharmacies can now offer prescription drug subscriptions and bundled services under Google’s updated recurring billing policy.
Google uses both schema.org markup and og:image meta tag for thumbnails in Google Search and Discover

Google clarified this within its Google image best practices and Google Discover documentation.

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