Author: Lionel Poizner

Posted in Marketing

Reputation attack sites have plummeted in Google, but can still harm

Sites like Ripoff Report, Pissed Consumer and Complaints Board are still a danger for businesses and people with a low online presence. Here’s what you can do to decrease the threat.

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Posted in Marketing

What’s new in search: zero clicks, algorithm updates and mobile-first indexing; Friday’s daily brief

Don’t miss the updated information from Google on the core web vitals and page experience update.

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Posted in Marketing

The Martech Replacement Survey

A lot has changed over the last year, but how has that affected the martech stack?

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Posted in Expert Interviews How To Marketing Podcast Social Media Marketing Podcast YouTube YouTube Video

Using YouTube to Grow a Business

Wondering if your business should have a YouTube presence? Have you tried publishing on YouTube but it hasn’t done anything for your business? In this article, you’ll learn how to use YouTube videos to grow your business organically. Why Businesses Should Consider YouTube There are two key reasons businesses should consider marketing on YouTube. The […]

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Posted in How To Marketing TikTok

How to Grow Your TikTok Account: 11 Tips

Want to grow your following on TikTok? Looking for tips to get more views and followers? In this article, you’ll discover how to accelerate your TikTok account growth. To learn how to grow your TikTok account, read the article below for an easy-to-follow walkthrough or watch this video:  #1: Post 4-8 Times Per Day […]

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Posted in Marketing

Google’s latest Maps and GMB features up the ante for competing platforms; Wednesday’s daily brief

Plus, Neeva is in beta testing and Twitter’s rumored community page feature.

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Posted in Marketing

Microsoft Advertising announces Automotive Ads open beta in the US and UK

This beta opens up the use of automotive feeds and the API for advertisers.

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Posted in Marketing

Google expands its core web vitals and page experience update FAQs

Google explained it “will continue to prioritize pages with the best information overall, even if some aspects of page experience are subpar.”

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Posted in Marketing

Streaming is surging, and so are data collaborations

TransUnion’s new partnership with Blockgraph supports precision ad targeting while protecting viewer privacy

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