Author: Lionel Poizner

Posted in Marketing

Google Posts for verified knowledge panels are going away

On July 20, 2021 Google will discontinue Google Posts for knowledge panels. Google My Business Posts are not going away.

Please visit Search Engine Land for the full article.

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Posted in Marketing

Google adds direct apply markup and new editorial guidelines for job postings

The new guidelines include guidance around obstructive text & images, excessive & distractive ads, or content that doesn’t add any value to the job posting.

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Posted in Marketing

FLoC and the future of audiences: Understanding the limits and capabilities of FLoC, FLEDGE and TURTLEDOVE

Advertisers can continue monitoring FLoC or its new replacement and experiment with it so they’re ready to make the most of it the day 3rd party cookies stop working.

Please visit Search Engine Land for the full article.

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Google July 2021 core update is finished rolling out

After 12-days, Google said the July 2021 core update is done. It rolled out between July 1st and July 12th.

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10 reasons to join us at SMX Convert

Unbiased content, on-demand access, affordable pricing… and that’s just the beginning.

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Search Engine Land mentorship program partnerships announced

The mentorship program includes three PPC and three SEO mentorship matches.

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Posted in Marketing

Google now does soft 404 detection by device type

This can lead to Search Console showing you everything is fine but in reality, some of your desktop pages may not be indexed.

Please visit Search Engine Land for the full article.

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Google’s Pandu Nayak shares his roadmap for MUM and how it can help the company handle more complex queries

“There is no expectation that it will become this question-answering system,” Nayak told Search Engine Land, adding that such a system is “just not useful” for complex needs.

Please visit Search Engine Land for the full article.

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Posted in Marketing

Creative ways to source content ideas from UGC for SEO

Uncover unique methods to find relevant topics that go beyond traditional keyword research tools.

Please visit Search Engine Land for the full article.

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