Author: Lionel Poizner
Posted in Marketing
Google Search releases spam update on June 23
If you notice ranking changes today, it might be related to Google’s spam fighting efforts.
Please visit Search Engine Land for the full article.
Posted in Marketing
Ask the expert – Your top FLoC questions answered: How Google is testing cohorts, what FLoC means for B2B and how it works with cross-device browsing
Advertisers can make their voices heard regarding FLoC in forums and at open meetings.
Please visit Search Engine Land for the full article.
Posted in Marketing
Google is pushing hard to make it easier to create ads; Tuesday’s daily brief
Plus, Shopify site owners can finally edit their robots.txt files.
Please visit Search Engine Land for the full article.
Posted in Marketing
Google may suspend merchant sites that show invalid product availability
Google Merchant Center has a new policy for Inaccurate availability due to inconsistent availability between the landing page and checkout pages on your website.
Please visit Search Engine Land for the full article.
Posted in Marketing
Ads Creative Studio will consolidate Google’s various creative advertising tools
The new asset management hub will be available in beta to Display & Video 360 customers at the end of July and to select YouTube Ads customers in September.
Please visit Search Engine Land for the full article.
Posted in Marketing
Attend SMX Convert for actionable tactics to boost conversions
Register by July 31 to secure your All Access pass for just $99!
Please visit Search Engine Land for the full article.
Posted in Marketing
Google limits FAQ rich results to a maximum of two per snippet
You will now see fewer FAQ drop downs in the Google search results.
Please visit Search Engine Land for the full article.
Posted in Marketing
Ready Player One? We might be closer to the OASIS than you think; Friday’s daily brief
Plus, missed SMX Advanced? Check out the keynote
Please visit Search Engine Land for the full article.
Posted in Marketing
Google expands GMB profile editing capabilities in Search and Maps
Google is also offering Pointy, a platform that enables local businesses to get their inventory discoverable online, for free to eligible businesses until September 30.
Please visit Search Engine Land for the full article.
Posted in Marketing
New research shows Google serves almost half of all ad traffic on fake news sites
New data indicates that unless advertisers are paying careful attention to their exclusion lists, there’s a chance that ads could be showing up next to fake news online.
Please visit Search Engine Land for the full article.
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