Posted in Marketing

Google Ads issue results in missing conversions from data-driven attribution

The issue, which occurred between 7:54 p.m. and 12:34 p.m. PST on February 9, has been resolved and the company is working on recovering the data.

Please visit Search Engine Land for the full article.

Continue Reading Google Ads issue results in missing conversions from data-driven attribution
Posted in Marketing

YouTube reveals 2022 roadmap for shopping features, Shorts and more

Expect shoppable videos, Live Shopping and heavier shopping integration on the YouTube app.

Please visit Search Engine Land for the full article.

Continue Reading YouTube reveals 2022 roadmap for shopping features, Shorts and more
Posted in Marketing

How to create a multi-site indexing monitoring system using the URL Inspection API and Analytics Edge

In this tutorial, you’ll learn a step-by-step process you can use to create a multisite URL Inspection monitoring system.

Please visit Search Engine Land for the full article.

Continue Reading How to create a multi-site indexing monitoring system using the URL Inspection API and Analytics Edge
Posted in Marketing

Google Ads API v10 is now available

Additions include general availability for Smart Campaigns and support for Local Service Ads campaigns in open beta.

Please visit Search Engine Land for the full article.

Continue Reading Google Ads API v10 is now available
Posted in Marketing

How marketers can create a holistic search strategy

SEO and PPC teams can empower each other when they work together. At SMX Next, Allison Duvall and Hannah Johnson of Merkle shared how marketers can create holistic search strategies.

Please visit Search Engine Land for the full article.

Continue Reading How marketers can create a holistic search strategy
Posted in Marketing

Google adds Journeys to Chrome: search your history by topic

Want to resume searching for topics you did days or weeks ago? Google Chrome’s new Journeys feature makes it easy to do.

Please visit Search Engine Land for the full article.

Continue Reading Google adds Journeys to Chrome: search your history by topic
Posted in Marketing

Google launches revamped Search Ads 360

The new Search Ads 360 supports Performance Max and Discovery campaigns, includes a refreshed UI and greater support for other search engines.

Please visit Search Engine Land for the full article.

Continue Reading Google launches revamped Search Ads 360
Posted in Marketing

Google Search Console performance reports data issue may impact analytics

This issue was between February 1st through February 3rd and did not impact your rankings.

Please visit Search Engine Land for the full article.

Continue Reading Google Search Console performance reports data issue may impact analytics
Posted in Marketing

Google tests Buying Guides in mobile search results

Buying Guides may present visibility opportunities for your content marketing campaigns.

Please visit Search Engine Land for the full article.

Continue Reading Google tests Buying Guides in mobile search results
Posted in Marketing

Are you showing Gmail ads to customers who have unsubscribed?

Running Discovery, Smart Shopping, or Performance Max campaigns? Want to avoid hearing from angry customers? Then read this.

Please visit Search Engine Land for the full article.

Continue Reading Are you showing Gmail ads to customers who have unsubscribed?