Category: Marketing

Category Added in a WPeMatico Campaign

Posted in Marketing

What does Google’s infinite scroll on mobile mean for advertisers?

Advertisers may see more mobile impressions and a lower CTR on Search, Shopping, and Local Ads.

Please visit Search Engine Land for the full article.

Continue Reading What does Google’s infinite scroll on mobile mean for advertisers?
Posted in Marketing

Podcast knowledge panels go live in Google Search

Many podcasters are noticing that searching for their podcast show’s name shows a new knowledge panel in Google Search.

Please visit Search Engine Land for the full article.

Continue Reading Podcast knowledge panels go live in Google Search
Posted in Marketing

Microsoft will shutter LinkedIn in China by the end of the year

The platform will be replaced by a new standalone jobs application called InJobs, which will omit several of LinkedIn’s social features.

Please visit Search Engine Land for the full article.

Continue Reading Microsoft will shutter LinkedIn in China by the end of the year
Posted in Marketing

What is with Google Search updating all the time?; Wednesday’s daily brief

Google vet known for his stylish shirts and more to join Stanford’s Human-Centered AI Institute.

Please visit Search Engine Land for the full article.

Continue Reading What is with Google Search updating all the time?; Wednesday’s daily brief
Posted in Marketing

Neeva’s ‘FastTap Search’ feature presents direct links instead of a results page

FastTap Search is a reimagining of the search results that’s only possible because Neeva doesn’t rely on ad revenue.

Please visit Search Engine Land for the full article.

Continue Reading Neeva’s ‘FastTap Search’ feature presents direct links instead of a results page
Posted in Marketing

Google Search Console’s public-facing tools to match URL Inspection tool; Tuesday’s daily brief

Plus, Microsoft adds some nifty features to its Smart Page site builder.

Please visit Search Engine Land for the full article.

Continue Reading Google Search Console’s public-facing tools to match URL Inspection tool; Tuesday’s daily brief
Posted in Marketing

NerdWallet blames Google ranking issues in S-1 filing

This shows the importance of traffic diversification for both small and large companies.

Please visit Search Engine Land for the full article.

Continue Reading NerdWallet blames Google ranking issues in S-1 filing
Posted in Marketing

Google Search Console testing tools to match URL Inspection tool

The AMP, Mobile Friendly, and Rich Results testing tools will “align” with the URL Inspection tool, said Google.

Please visit Search Engine Land for the full article.

Continue Reading Google Search Console testing tools to match URL Inspection tool
Posted in Marketing

Meet the search marketing experts you’ll train with at SMX

Don’t miss your final chance to attend two days of tactic-rich SMX training in 2021.

Please visit Search Engine Land for the full article.

Continue Reading Meet the search marketing experts you’ll train with at SMX